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Sony BRAVIA XR 85″ | Z9K | 8K Mini LED TV

$9,999.99

SONY BRAVIATM XR Z9K SERIES 2022 MODEL 8K UHD HDR SMART TV, 85 INCH, MINI LED BACKLIGHT, LCD DISPLAY

Remarkable 8K realism with ultimate Mini LED contrast

Discover a new frontier in 8K reality on this big screen TV with Mini LED backlight, powered by our Cognitive Processor XRTM and XR Backlight Master Drive.

Next generation picture and sound with Cognitive Intelligence

Take vision and sound to the next level with Cognitive Processor XRTM. Our revolutionary processor on Sony Bravia XRTM TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.

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SONY BRAVIATM XR Z9K SERIES 2022 MODEL 8K UHD HDR SMART TV, 85 INCH, MINI LED BACKLIGHT, LCD DISPLAY

Remarkable 8K realism with ultimate Mini LED contrast

Discover a new frontier in 8K reality on this big screen TV with Mini LED backlight, powered by our Cognitive Processor XRTM and XR Backlight Master Drive.

Next generation picture and sound with Cognitive Intelligence

Take vision and sound to the next level with Cognitive Processor XRTM. Our revolutionary processor on Sony Bravia XRTM TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.

Uncompromising 8K realism on a big screen

With Cognitive Processor XRTM and our new 8K Mini LED, the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen, alongside ultimate contrast. Feel your senses pushed to the limit and experience TV like you’ve never experienced it before.

Scenes full of contrast and brightness, precisely controlled

Powered by Cognitive Processor XRTM, the unique XR Backlight Master Drive precisely controls our latest generation Mini LED backlight in this Z9K 8K Bravia XR TV for brightness you can feel. You’ll enjoy an unprecedented dynamic range with incredibly dazzling lights and deep blacks, as well as beautifully natural mid tones, with almost no flare or halos around highlights.

Discover new ways to enjoy TV with Bravia Cam

You’re always in the best seat in the house with Bravia Cam. It recognizes where you’re sitting and optimizes the picture and sound accordingly. There’s also gesture controls, video chat and many other fun, new experiences waiting to be explored.

Sound from the screen, pictures and sound in harmony

Enjoy sound that precisely matches what’s on screen with Acoustic Multi-AudioTM technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.

Hands-free help from Google

With hands-free voice control built into Google TV, you can set aside your remote and simply use your voice to control your TV. Ask Google to find a specific title, search by genre, and get personalized recommendations on what to watch by saying, “Hey Google, what should I watch?”. Even get answers on screen, control smart home devices, and more.

Renew, recycle and reduce, designed for the environment

Our Bravia XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The Z9K uses Sony-developed SORPLASTM with a recycle rate of up to 85% in its rear cover. Our unique backlight control technologies, Bravia Cam and sensors not only deliver high picture quality but also reduce power consumption.

Feel real-life depth with flawless contrast and brightness

Our XR Backlight Master Drive utilizes a unique local dimming algorithm to control thousands of tiny, high-density Mini LEDs with absolute precision and independence. It focuses light for maximum brightness almost without flare or halos around highlights.

A wide color spectrum for real-world shades and hues

Powered by our Cognitive Processor XRTM, XR Triluminos Pro enables Z9K to access over a billion colors and reproduce each one with the subtle differences seen in the real world. Together with our wide color gamut panel and human-centric processor, it can detect color from saturation, hue and brightness to deliver natural shades in every detail.

Recreating lost texture, all your content upscaled to 8K

With XR 8K Upscaling, you’ll enjoy entertainment close to 8K quality, whatever the content or source. Our Cognitive Processor XRTM accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.

Intelligent motion processing for fast-moving, blur-free scenes

Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XRTM with XR Motion ClarityTM analyzes motion across several frames to ensure action stays smooth, bright and clear.

Beautiful pictures across the screen

The X-Wide AngleTM panel keeps pictures beautiful from any angle so even people watching at the sides get as satisfying an experience as those from the center. And with X-Anti-Reflection, pictures are much clearer with less glare.

Powerful sound from the screen, matches pictures precisely

Our Acoustic Multi-AudioTM technology includes four frame tweeters to ensure high frequency sounds come from the right place in the scene, precisely matching what’s on screen. With front facing subwoofers, you’ll enjoy powerful bass too, wherever you place your TV.

All your entertainment upscaled to 3D surround sound

With Bravia XRTM, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our Bravia XRTM TVs are also compatible with Dolby AtmosTM.

Voice ZoomTM 2 enhances voices for clearer dialogue

Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyzes it and enhances its clarity.

Perfect with Sony audio

Paired with Sony audio equipment, our latest Bravia XR TVs go even further, bringing you an unmatched audio-visual experience with outstanding XR picture and sound quality.

Acoustic Center Sync

When you connect a Bravia XR TV to a Sony soundbar, the soundbar reinforces the center speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.

Ready for 360 Spatial Sound Personalizer

Tailor your Dolby AtmosTM experience by combining our SRS-NS7 wearable speaker with Bravia XR TVs for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).

Step up to even better viewing, optimized with Bravia Cam

Connect your Bravia XR TV with Bravia Cam, sold separately, for an even more immersive viewing experience. Bravia Cam recognizes where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they’re just right. Audio is clearer with picture brightness tailored to your viewing environment.

Every picture, optimized to your position in the room

Detecting the distance between you and your TV, Bravia Cam adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and color sensor in the TV optimizes pictures to light conditions for the best possible viewing experience.

The ideal sound experience from anywhere

Bravia Cam follows you and your position, even if you are watching from the sides, then adjusts left and right sound balance for optimum acoustics. Wherever you are in the room, you’ll enjoy the same sound quality as if you’re sitting right in front of the TV.

Hear voices clearly, no matter where you are

By detecting your viewing distance, Bravia Cam is able to adjust voice zoom automatically so you can hear dialog clearly. The volume of TV dialog increases when you move away from the TV and decreases when you get closer.

Discover new ways to enjoy TV with Bravia Cam

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